![]() ![]() ![]() Source: Statistia What age range is the most active demographic on social media? What is the most used social media by age?īelow is a breakdown of social media usage by age range : What is the most used social media platform?įacebook continues to be the most used social media platform. They highlight the facts about social media that could inform how you approach each platform.Īnd as a bonus, we’ve also highlighted strategic takeaways for each network to guide your social marketing strategy.īefore we get started, here’s a quick summary of a few key insights. These numbers come from the latest research and social media statistics available at the time of writing. Want to know which apps are up-and-coming? Curious about new opportunities to cross-post your content? Worried that a network might be “dying?”īelow, we give you a platform-wise breakdown of must-know social media demographics for 2024 (and beyond). It reveals where your target audience is and, in the process, which platforms are best for conducting market research. Social media demographics: the numbers you need to knowĭemographic data shows you which social media channels to prioritize in your strategy. Are social media demographics part of your strategy?.Social media demographics: the numbers you need to know.Specifically, you should focus on where your customers are.Ĭheck out the latest social media platform demographics so you know where to focus your efforts in 2024. With more networks available than ever before, you need to spend your time and budget wisely. To start with, you’ll need the latest social media demographics to update your strategy for 2024. This makes it crucial for marketers to stay up to date with the latest data points and statistics involving social media. A tactic that works today may no longer be as relevant a year down the line. Whether it’s at the start of the year or the end of a quarter, your social media strategy needs a constant refresh based on the latest trends and data. ![]()
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